Title: FeedAgentX – ChatGPT Ads Product Feed &amp; Pixel for WooCommerce
Author: feedagentx
Published: <strong>May 9, 2026</strong>
Last modified: September 30, 2026

---

Search plugins

![](https://ps.w.org/feedagentx-connect/assets/banner-772x250.png?rev=3721692)

![](https://ps.w.org/feedagentx-connect/assets/icon.svg?rev=3718739)

# FeedAgentX – ChatGPT Ads Product Feed & Pixel for WooCommerce

 By [feedagentx](https://profiles.wordpress.org/feedagentx/)

[Download](https://downloads.wordpress.org/plugin/feedagentx-connect.2.4.0.zip)

 * [Details](https://ssw.wordpress.org/plugins/feedagentx-connect/#description)
 * [Reviews](https://ssw.wordpress.org/plugins/feedagentx-connect/#reviews)
 *  [Installation](https://ssw.wordpress.org/plugins/feedagentx-connect/#installation)
 * [Development](https://ssw.wordpress.org/plugins/feedagentx-connect/#developers)

 [Support](https://wordpress.org/support/plugin/feedagentx-connect/)

## Description

**Everything a WooCommerce store needs for ChatGPT Ads: a free pixel that measures
the sales your ads bring in, and a product feed OpenAI accepts.**

**New and free: the ChatGPT Ads Pixel**

Turn on OpenAI’s Measurement Pixel and Conversions API in two minutes, without code.
It works on its own: no FeedAgentX account is needed.

 * **The whole shopping journey.** Page views, product views, add to cart, checkout
   and purchases, with prices and products. Works with classic and block themes,
   including the block checkout.
 * **Purchases from your server too.** Paid orders are also sent through OpenAI’s
   Conversions API, in the background and retried if OpenAI cannot be reached, so
   ad blockers and closed tabs do not hide sales.
 * **Every sale counted once.** The browser and your server share one event ID per
   order, so OpenAI never double counts.
 * **Better matching without raw data.** Email, phone (with its country code) and
   name are normalized and hashed with SHA-256 on your server before anything is
   sent.
 * **Consent-aware.** Follows cookie banners that support the WP Consent API, or
   waits for your own banner. Without consent, OpenAI’s script is not loaded and
   no purchase is sent.
 * **Test it from WordPress.** Send a validate-only test purchase, and see every
   server delivery with its result.
 * **Lines up with your product feed.** Products are reported with the same IDs 
   as the FeedAgentX feed.

OpenAI uses these events to report conversions and return on ad spend, and to run
campaigns that optimize for purchases.

**The ChatGPT Ads product feed**

FeedAgentX turns your WooCommerce catalog into a ChatGPT Ads product feed. It checks
your products against OpenAI’s product feed format, gives you a hosted feed URL 
for OpenAI Ads Manager and, on paid plans, sends price and availability updates 
through the Ads API.

ChatGPT Ads can be built straight from a product catalog. Before one of your products
can appear in a product ad, Ads Manager needs a feed in OpenAI’s format and a successful
import. FeedAgentX Connect is the WordPress side of that setup: it links your store
to [FeedAgentX](https://www.feedagentx.com), where you review the catalog, fix problems
and publish the feed.

**Made for one channel: ChatGPT Ads**

 * **OpenAI’s feed format, field by field.** Titles, descriptions, prices, availability,
   images, brands, identifiers and variants are mapped to the columns Ads Manager
   expects.
 * **Catch problems before the import.** Missing required fields, invalid GTINs,
   non-public product or image URLs and variant issues show up in FeedAgentX before
   OpenAI rejects a row.
 * **A hosted feed for OpenAI Ads Manager.** One private URL with its own username
   and password, fetched on the schedule you set in Ads Manager. You can also download
   the CSV.
 * **Price and stock updates.** After the first import, paid plans can send supported
   title, price and availability changes for existing items through the OpenAI Ads
   API.
 * **Variable products included.** Each WooCommerce variation becomes its own feed
   row, as OpenAI’s format requires.
 * **Your store stays in charge.** FeedAgentX reads your catalog with a revocable
   token. It does not edit products and never reads customer or order data.

**How it works**

The pixel:

 1. In OpenAI Ads Manager, open the Conversions tab, create a pixel and a Conversions
    API key.
 2. In WordPress, open **FeedAgentX  ChatGPT Ads Pixel**, paste both and save.
 3. Send a test purchase from the same screen. That’s it: purchases are measured from
    then on.

The product feed:

 1. Install this plugin and copy the API token from **FeedAgentX  Product Feed**.
 2. Create a free FeedAgentX account, add your store URL and token, and wait for the
    first catalog sync.
 3. Review validation issues and choose which products go to ChatGPT Ads.
 4. Create the hosted feed and add it in OpenAI Ads Manager, then check the first import.
 5. Optionally connect the Ads API for price and availability updates.

**Plans**

The ChatGPT Ads Pixel is free and needs no account. For the product feed, the Free
plan covers 1 store and up to 25 products with a hosted feed, and needs no card.
Paid plans raise the product limit, add stores on Growth and Pro, include Ads API
updates and start with a 14-day free trial. See [plans and limits](https://www.feedagentx.com/pricing/).

**What FeedAgentX does not do**

FeedAgentX does not create campaigns, change bids, process orders or payments, or
enable checkout inside ChatGPT. OpenAI controls account access, supported markets,
catalog processing, product eligibility and ad approval. No placement, impressions
or sales are guaranteed.

FeedAgentX is an independent service. It is not an official OpenAI or WooCommerce
product.

**Guides**

 * [Documentation](https://www.feedagentx.com/docs/): installing the plugin, the
   ChatGPT Ads Pixel, the hosted feed, checking an import, API updates and what 
   each error means.
 * [Set up the ChatGPT Ads Pixel](https://www.feedagentx.com/docs/chatgpt-ads-pixel/)
 * [ChatGPT Ads for WooCommerce stores: the complete guide](https://www.feedagentx.com/blog/chatgpt-ads-woocommerce-guide/)
 * [ChatGPT product feed specification: every field explained](https://www.feedagentx.com/blog/chatgpt-product-feed-specification/)
 * [OpenAI Ads Manager product feeds: setup and upload history](https://www.feedagentx.com/blog/openai-ads-manager-product-feed-setup/)

### External services

This plugin can use two external services: **FeedAgentX.com** for the product feed,
and **OpenAI** for the ChatGPT Ads Pixel. Each is off until you set it up.

**1. FeedAgentX.com (product feed)**

This part connects your WooCommerce store to **FeedAgentX.com**, a third-party SaaS
platform operated by FeedAgentX. For the feed, the plugin does **not** make outbound
calls; instead it exposes a token-protected catalog API that the FeedAgentX.com 
service pulls from after you connect your store. The token also permits sync acknowledgments;
it cannot change settings in WordPress.

**What data is shared with FeedAgentX.com:**

 * Product catalog data: titles, descriptions, prices, stock levels, SKUs, brands,
   categories, image URLs, product attributes, and variant data.
 * Store details used in the feed: site name, home URL, site timezone, store currency,
   store and target countries, and the privacy policy, terms and return policy links
   with return acceptance and deadline.
 * Catalog defaults and totals: search, checkout and Ads eligibility defaults, product
   and pending-change totals. Which products are advertised is decided in FeedAgentX.
 * Plugin and platform metadata: plugin version, schema version, WordPress / WooCommerce/
   PHP versions, and when the API token was created (never the token itself).
 * No customer records, order data or payment details are read or transmitted to
   FeedAgentX.com.

**When data is shared:**

 * Only after a site administrator copies the API token from **FeedAgentX  Product
   Feed** and pastes it into a connected workspace at FeedAgentX.com.
 * Every request must include a valid Bearer token. Rotating the token on the Product
   Feed page replaces it immediately; requests with the old token stop working.

**Service provider:**

 * FeedAgentX.com — Privacy Policy: [https://www.feedagentx.com/privacy/](https://www.feedagentx.com/privacy/)
 * FeedAgentX.com — Terms of Service: [https://www.feedagentx.com/terms/](https://www.feedagentx.com/terms/)

**2. OpenAI (ChatGPT Ads Pixel)**

Nothing is sent to OpenAI until a site administrator turns on the pixel and enters
a Pixel ID under **FeedAgentX  ChatGPT Ads Pixel**. Where consent is required (a
WP Consent API banner, or the “Wait for consent” setting), nothing is loaded or 
sent for a visitor who has not given marketing consent. None of this data goes to
FeedAgentX.

 * **In the visitor’s browser:** the plugin loads OpenAI’s Measurement Pixel from`
   https://bzrcdn.openai.com/sdk/oaiq.min.js`, which sends events to OpenAI: the
   page address, product views, items added to the cart, checkout starts and purchases,
   with product IDs, names, quantities, prices, currency and order value. OpenAI’s
   script sets two first-party cookies, `__oppref` (ad click reference, up to 30
   days) and `__obref` (browser reference, up to 365 days). On the order confirmation
   page, if customer matching is on, it also receives SHA-256 hashes of the billing
   email, phone, first and last name and customer ID, and the billing city, region,
   postcode and country.
 * **From your server (Conversions API):** only if you also turn on server purchases
   and save a Conversions API key. For each paid order placed through the storefront
   checkout, the plugin sends `https://bzr.openai.com/v1/events` the order’s event
   ID, payment time, checkout page URL, order value, currency and products, the 
   customer’s IP address and browser user agent, the `__oppref` and `__obref` values
   stored at checkout, and, if customer matching is on, SHA-256 hashes of the billing
   email, phone, first and last name and customer ID with the billing city, region,
   postcode and country. Email, phone and name are never sent in plain text. Payment
   details are never read or sent.
 * **Test purchase:** the admin “Send a test purchase” button sends one sample event
   with `validate_only`, which OpenAI checks without recording; it contains no customer
   data.
 * OpenAI — Privacy Policy: [https://openai.com/policies/privacy-policy/](https://openai.com/policies/privacy-policy/)
 * OpenAI — Terms of Use: [https://openai.com/policies/terms-of-use/](https://openai.com/policies/terms-of-use/)

Suggested wording for your own privacy policy is added to **Settings  Privacy  Policy
Guide**.

### Security and logs

 * All endpoints require a Bearer token, compared in constant time and rotatable
   from the admin screen.
 * Authenticated requests have a per-token rate limit (default 120/min); failed-
   auth requests have a per-IP limit (default 10/min) against brute force and log
   spam.
 * The Conversions API key is stored in the WordPress database, shown only as its
   last four characters, and never logged. It can only send events to OpenAI.
 * Server purchase history on the pixel screen keeps order numbers and outcomes 
   only, no customer details.
 * Diagnostic logs are written to `wp-content/uploads/feedagentx-logs/` at INFO 
   level and deleted after 14 days by default. They contain route names, error messages
   and migration events, plus the IP address of requests refused for a missing or
   invalid token or for exceeding the rate limit. Tokens are never logged.
 * The log directory is protected by generated `.htaccess` (Apache) and `web.config`(
   IIS) files. **On Nginx**, add this inside your server block:
 * location ~* /wp-content/uploads/feedagentx-logs/ {
    deny all; return 404; }

## Screenshots

[⌊The free ChatGPT Ads Pixel: what it measures and three steps to turn it on.⌉⌊The
free ChatGPT Ads Pixel: what it measures and three steps to turn it on.⌉[

The free ChatGPT Ads Pixel: what it measures and three steps to turn it on.

[⌊The pixel once live: status, a validate-only test purchase and every purchase 
sent from your server.⌉⌊The pixel once live: status, a validate-only test purchase
and every purchase sent from your server.⌉[

The pixel once live: status, a validate-only test purchase and every purchase sent
from your server.

[⌊The Product Feed page: three steps to connect the store, the Store URL and the
API token you paste into FeedAgentX.⌉⌊The Product Feed page: three steps to connect
the store, the Store URL and the API token you paste into FeedAgentX.⌉[

The Product Feed page: three steps to connect the store, the Store URL and the API
token you paste into FeedAgentX.

[⌊FeedAgentX's guided ChatGPT Ads setup: catalog, hosted feed, first import and 
optional API updates, each with its current state.⌉⌊FeedAgentX's guided ChatGPT 
Ads setup: catalog, hosted feed, first import and optional API updates, each with
its current state.⌉[

FeedAgentX’s guided ChatGPT Ads setup: catalog, hosted feed, first import and optional
API updates, each with its current state.

[⌊The synced catalog in FeedAgentX, with the validation issues that would keep a
product out of the feed.⌉⌊The synced catalog in FeedAgentX, with the validation 
issues that would keep a product out of the feed.⌉[

The synced catalog in FeedAgentX, with the validation issues that would keep a product
out of the feed.

[⌊The hosted feed step: one private URL with its own username and password for OpenAI
Ads Manager.⌉⌊The hosted feed step: one private URL with its own username and password
for OpenAI Ads Manager.⌉[

The hosted feed step: one private URL with its own username and password for OpenAI
Ads Manager.

[⌊The Diagnostics page: plugin and platform versions, product totals, the REST endpoints
and connection settings.⌉⌊The Diagnostics page: plugin and platform versions, product
totals, the REST endpoints and connection settings.⌉[

The Diagnostics page: plugin and platform versions, product totals, the REST endpoints
and connection settings.

## Installation

**Requirements:** WordPress 6.2+, PHP 8.1+ and WooCommerce 5.0+. The pixel needs
an OpenAI Ads account only. The product feed also needs a FeedAgentX account (the
Free plan is enough to start).

**ChatGPT Ads Pixel**

 1. Install and activate the plugin.
 2. In OpenAI Ads Manager, open the Conversions tab. Create a pixel and copy its Pixel
    ID; create a Conversions API key as well (recommended).
 3. Go to **FeedAgentX  ChatGPT Ads Pixel**, tick “Add the OpenAI Measurement Pixel
    to my store”, paste the Pixel ID and the key, choose how cookie consent is handled,
    and save.
 4. Click **Send a test purchase**. OpenAI validates it without recording anything.

**Product feed**

 1. Install the plugin from **Plugins  Add New**, or upload the `.zip`, and activate
    it. WooCommerce must be active.
 2. Go to **FeedAgentX  Product Feed** and copy the API token. Keep it private; use**
    Rotate token** if it is exposed.
 3. Sign in to FeedAgentX, add your store URL and the token, and wait for the first
    catalog sync.
 4. Review products and validation issues, then open the store’s ChatGPT Ads setup 
    and create a hosted feed URL.
 5. In OpenAI Ads Manager, add a feed and enter the URL, username and password separately.
    Set its schedule and check the first import.
 6. Optionally connect the Ads API after the import and confirm which feed holds this
    store’s catalog.

Give Ads Manager the hosted URL or CSV from FeedAgentX, not the plugin’s WordPress
endpoints: those supply source data to FeedAgentX and are not an OpenAI-ready feed.

## FAQ

### Is the ChatGPT Ads Pixel really free? Do I need a FeedAgentX account?

Yes, it is free, and no. The pixel and the Conversions API run entirely in your 
WordPress site and send events straight to OpenAI. A FeedAgentX account is only 
needed for the product feed.

### Where do I find my Pixel ID and Conversions API key?

In OpenAI Ads Manager, open the Conversions tab. Create a pixel to get its Pixel
ID, and create a Conversions API key in the same place. The key can only send events;
it cannot change your ad account.

### Will a purchase be counted twice?

No. The thank-you page and your server send the same event ID for each order, and
OpenAI keeps the first one it receives. Reloading the thank-you page does not send
the purchase again, and an order is sent from the server only once.

### Does it work with my cookie banner?

If your consent plugin supports the WP Consent API, the pixel waits for its marketing
consent automatically. With any other banner, choose “Wait for consent” and call`
FeedAgentXPixel.grantConsent()` from the banner. Without consent, OpenAI’s script
is not loaded, no cookies are set and no server purchase is sent.

### Which events are sent?

page_viewed, contents_viewed (product pages), items_added (add to cart), checkout_started
and order_created (purchase), with prices, currency and products. Orders entered
in the admin and subscription renewals are not sent as purchases.

### Does it work with block themes and the block checkout?

Yes. Add to cart from product blocks, the classic product form and AJAX buttons 
are all measured, and purchases are measured on the block and classic checkout.

### Does it work with page caching?

Yes. Pages that caches serve to everyone carry no shopper data; add-to-cart events
are fetched from an uncached endpoint, and customer details appear only on the thank-
you page, which WooCommerce never caches.

### Does it slow down my store?

The plugin adds one small script. OpenAI’s own script loads asynchronously, only
after consent. Server purchases are sent in the background, not during checkout.

### How do I add my WooCommerce products to ChatGPT Ads?

Install this plugin, connect your store in FeedAgentX and wait for the catalog sync.
Fix any validation issues, create the hosted feed and add it to OpenAI Ads Manager.
After a successful import you can build product-feed campaigns from the catalog;
OpenAI still decides which products are eligible for ads.

### Are ChatGPT Ads and OpenAI Ads the same thing?

ChatGPT Ads are the ads shown inside ChatGPT. Advertisers create and manage them,
including product feeds, in OpenAI Ads Manager. This plugin prepares the product
feed for that platform.

### What does a ChatGPT Ads product feed contain?

One row per product or variation, with fields such as ID, title, description, link,
price, availability, image, brand and identifiers. Our [field-by-field guide](https://www.feedagentx.com/blog/chatgpt-product-feed-specification/)
explains each column.

### Do I need an OpenAI Ads API key?

Not for the hosted feed, which uses its own URL, username and password. The optional
Ads API connection uses an Ads API key for supported updates after the first import.
An OpenAI model API key is not an Ads API key.

### Does it support variable products?

Yes. A parent product can produce several feed rows, one per variation, so the number
of rows may differ from the number of products in your store.

### Are price and stock updates instant?

No. Timing depends on store synchronization, the feed fetch schedule and OpenAI’s
processing. Ads API updates cover supported fields on existing items; other changes
need a full catalog refresh.

### Will my products appear in ChatGPT after I install the plugin?

No. The plugin and FeedAgentX prepare your catalog. Account access, feed processing,
ad eligibility and ad serving are controlled by OpenAI, and installing the plugin
does not guarantee placement or enable checkout.

### Is there a free plan?

Yes. The Free plan covers 1 store and up to 25 products with a hosted feed, and 
needs no card. A FeedAgentX account is required; the plugin does not generate a 
feed on its own.

### Does the plugin share customers or orders?

Not with FeedAgentX: the feed connection exposes product catalog data and store 
settings only. If you turn on the ChatGPT Ads Pixel, purchases and, with customer
matching, hashed customer details are sent to OpenAI (never to FeedAgentX), and 
only with consent where consent is required. Payment details are never read or sent.
See External services below.

### How is the store connection protected?

Every catalog request needs the plugin’s Bearer token. Rotate it on the **Product
Feed** page if it is exposed, then update the store in FeedAgentX. Never put it 
in a public URL or support screenshot.

### Where can I get help?

Read the [setup guides](https://www.feedagentx.com/docs/). Signed-in FeedAgentX 
users can send a support request from the app; it includes the store’s sync and 
feed status, so you do not need to send screenshots of this plugin.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“FeedAgentX – ChatGPT Ads Product Feed & Pixel for WooCommerce” is open source software.
The following people have contributed to this plugin.

Contributors

 *   [ feedagentx ](https://profiles.wordpress.org/feedagentx/)

[Translate “FeedAgentX – ChatGPT Ads Product Feed & Pixel for WooCommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/feedagentx-connect)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/feedagentx-connect/),
check out the [SVN repository](https://plugins.svn.wordpress.org/feedagentx-connect/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/feedagentx-connect/)
by [RSS](https://plugins.trac.wordpress.org/log/feedagentx-connect/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 2.4.0

 * New: a free ChatGPT Ads Pixel. Adds OpenAI’s Measurement Pixel and Conversions
   API to WooCommerce, without code and without a FeedAgentX account.
 * Measures page views, product views, add to cart (classic and block themes), checkout
   started and purchases, with prices, currency and the product feed’s item IDs.
 * Paid orders are also sent from your server in the background, retried when OpenAI
   cannot be reached, and counted once together with the browser event.
 * Hashed customer matching (email, phone with its country code, name) and WP Consent
   API support. Without consent, nothing is loaded or sent.
 * New “ChatGPT Ads Pixel” screen with setup steps, status, a validate-only test
   purchase and recent server deliveries, plus suggested privacy-policy text.
 * Simpler admin: three pages instead of tabs — Product Feed, ChatGPT Ads Pixel 
   and Diagnostics. Old links still work.
 * Removed the legacy Feed Settings and Brand screens, the category filter, the 
   per-product eligibility panel in the product editor and the Ads settings handover.
   The plugin now sends every published product; FeedAgentX decides which are advertised
   and holds seller, policy and country settings. Values saved on the removed screens
   are deleted on upgrade.
 * The Brand screen’s “Site name” and fixed-brand options are gone; brands are detected
   automatically. If your products have no brand data, add your brand with WooCommerce
   Brands (Products  Brands) and assign it to them.
 * The connection token and the product data the feed reads are unchanged.

#### 2.3.3

 * New name: FeedAgentX – ChatGPT Ads Product Feed for WooCommerce.
 * The admin menu shows the FeedAgentX “F” instead of a generic feed icon.
 * Rewritten description, installation steps and FAQ.
 * No changes to settings, stored data, the token or the REST API.

#### 2.3.2

 * Adds a “Connect your store in three steps” card to the Connection tab, with the
   Store URL to copy and links to sign up, sign in, the setup guide and support.
 * The setup guide link opens the public documentation at www.feedagentx.com/docs.
 * Clearing the change log now records the cleared history, so FeedAgentX re-reads
   the whole catalog on its next sync instead of missing changes deleted before 
   it fetched them.
 * The authenticated rate limit’s help text says what it does: it cannot be turned
   off, and the minimum is 1.
 * The readme lists every store detail shared with FeedAgentX and says that logs
   record the IP address of refused requests.

#### 2.3.1

 * Adds a descriptive plugin name and a brand icon to the admin header.
 * Rewrites the plugin description. No changes to settings, stored data, the token
   or the REST API.

#### 2.3.0

 * Supports moving Ads settings to FeedAgentX, with explicit approval in WordPress
   before local Ads controls become read-only.
 * Reports excluded category IDs, full paths and exact-term scope consistently in
   health and feed responses. Existing source category filters remain active.
 * Keeps Search and Checkout settings independent of Ads ownership. Health requests
   never change ownership.

#### 2.2.0

 * Stable OpenAI product schema: canonical is_ads_eligible, independent search/Ads
   controls and explicit return acceptance.
 * Stable wc-ID identities survive SKU edits. Event-ID pagination and acknowledgments
   prevent change loss. Run a full sync after upgrading.
 * Active-sale prices follow WooCommerce’s displayed tax convention; scheduled discounts
   are not published early.
 * Brand resolution, GTIN checksum validation, variant options and public URL checks.

#### 2.1.0

 * OpenAI flat (file-upload) feed fields, eligibility flags with per-product overrides,
   per-product brand, seller block and target countries.

#### 1.0.0

 * Initial public release.

## Meta

 *  Version **2.4.0**
 *  Last updated **21 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.2 or higher **
 *  Tested up to **7.1.2**
 *  PHP version ** 8.1 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/feedagentx-connect/)
 * Tags
 * [chatgpt ads](https://ssw.wordpress.org/plugins/tags/chatgpt-ads/)[conversion tracking](https://ssw.wordpress.org/plugins/tags/conversion-tracking/)
   [openai ads](https://ssw.wordpress.org/plugins/tags/openai-ads/)[product feed](https://ssw.wordpress.org/plugins/tags/product-feed/)
   [woocommerce product feed](https://ssw.wordpress.org/plugins/tags/woocommerce-product-feed/)
 *  [Advanced View](https://ssw.wordpress.org/plugins/feedagentx-connect/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/feedagentx-connect/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/feedagentx-connect/reviews/)

## Contributors

 *   [ feedagentx ](https://profiles.wordpress.org/feedagentx/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/feedagentx-connect/)